What Are We Doing?
Where we spend our energy, what I want to put into the world, and what I'm letting go of in 2025
I’ve been thinking a lot about what I want to do with my time and energy this year. About what I want more and less of. Is anyone else feeling this way as we start the new year?
The year felt like it was off to a rocky start, but things feel so much better than they did just a few days ago. We are in a good place – I had a great talk with our au pair and feel good about everything. It seems that the new systems in place that will allow me to fully focus on the things I am excited about.
This is the first time I’ve started the year really craving a slower pace. I want to get things done, but don’t want to hustle. I’d like to have a good year, but want to relax at the end of the day. I don’t feel an urge to hit the ground running. I want to spend time on the things I want to do that feel good and important. And I really want to help others feel connected and seen.
I feel good about most of what I put out there in 2024. But there are parts I didn’t enjoy – things that my heart wasn’t fully in. I'm still figuring out my place in the world of content creation and social media. It’s always evolving and so much of what’s out there doesn’t feel great to consume.
Last year, I experimented with outfit reels with the hope that they would drive more engagement. Some days it was fun, but other days, I didn’t enjoy it and did it because I felt like I had to. I never want to put something out there for the sake of hitting publish. That’s such a big part of why my heart wasn’t in my old site among many other things. I really enjoy SEO, but want to strategize less and do more of what feels good. So if I ever want to share an outfit I’ll do it, but there’s no more forcing myself to do what doesn’t feel good.
The energy we put into the world this year should come from what we are passionate about and not what others want from us.
In a world where it’s easy to get caught up in filters and highlight reels, I’ve made a conscious choice to talk about the hard and messy part of my story that aren’t always easy to share. That is what feels real and aligned with who I am. The gift guides and roundups are fun and a nice balance. I enjoy them. I actually really love SEO. But I need more of what I value.
Just over the last 12 hours or so, I heard from 2 moms of children in cancer treatment. All because I shared what I went through. I heard from a mom who had a breast reduction yesterday, and was inspired to do it sooner than later because I shared my story. And I heard from another woman who scheduled her reduction in a few months. This is what matters.
Which is where my podcast comes in.
I’ve wanted to do this for 15 years and for a long time felt like it was never too late. But I love that I’m going to it as this version of myself. I don’t know how it will be received and I don’t expect it to be my big money maker, but I hope that it will be something that fulfills me. I think it will.
I have a podcast name which was what I chose to let myself get stuck on for months. My producer has been paid, I bought a mic, and I have 20-ish guests lined up. I am so nervous but excited, too.
I had a great hour-long chat with Julia yesterday morning and I have been talking a lot about what I’m putting out there with my friend Taylor. My conversations with them have made me realize how much I need this. I want to sit down and have these conversations that I hope will resonate with those who want to connect and learn more from other women who like them, have a story.
My goal is to do something I love and hopefully break even on production costs. It’s an investment in something I am excited about.
And I just made a huge change that will not only free up hours of my time, but it will take away one of the parts of work I dislike the most. And it feels so good. It’s not official yet because I haven’t signed the contract, but it’s happening. More below.